Artificial intelligence in action: Ingredient discovery and new product development reimagined
AI is already reshaping how manufacturers discover and develop new ingredients and products, as well as being used to examine and predict future trends. From identifying emerging consumer needs, to modelling functional performance, generating formulation options in seconds, and uncovering novel ingredient combinations, AI is redefining what’s possible in food and drink development. However, despite the benefits, integrating these tools into R&D workflows also raises new questions around data quality, transparency, skills, and the role of human expertise.
Join pioneers in AI-driven innovation as they explore applications already transforming the sector. Whether you’re looking to sharpen your competitive edge, speed up experimentation, or unlock entirely new product possibilities, this session will show how AI can turn the NPD process into a faster, smarter and more creative engine for growth.