With an impressive and successful career in the fresh food sector within Sales, Marketing and MD roles, Jonathan is currently the CEO of one of the UK’s largest fresh produce importing and marketing organisations. Prior to this Jonathan led the largest grower in the country as MD (G’s) and joined Asda as MD for its procurement subsidiary (IPL). Jonathan is also one of the founders and non-exec chairman of an innovative start up called Soak’d, providing a dairy-free and vegan alternative for the breakfast on the go market.