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Michael Adams

Michael Adams

Product Innovation Lead, Campden BRI
Mike is the Product Innovation Lead, within the Consulting Technology Group at Campden BRI and joined the organisation in April 2016. Mike studied for a BSc (Hons) in Microbiology at the University of Manchester, graduating in 2005. Since graduating, Mike has worked primarily within R&D and Technical roles for multinational FMCG organisations. Most recently he led the development of own label products for a major high street health and wellness retailer, specialising in spotting new trends in functional foods, sports nutrition and free from foods. Mike’s areas of interest include the linking of instrumental measurements to sensory profiling, the discovery of new functional ingredients and extending the shelf life of foods. The Product Innovation team that Mike works in support a wide range of companies within the wider food and drink industry, providing innovation services, research, analysis and testing across a wide range of platforms from our state-of-the-art laboratories and pilot plant facilities.
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